YouTuber Drama Erupts as MrBeast, KSI and Logan Reveal Lunchly Line

by Pelican Press
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YouTuber Drama Erupts as MrBeast, KSI and Logan Reveal Lunchly Line

YouTubers DanTDM, KSI, Logan Paul, and MrBeast are arguing on X (formerly Twitter) following the Lunchly collaboration reveal.

Prominent YouTubers KSI, Logan, and MrBeast recently announced their new collaborative business, Lunchly. Lunchly is a competitor to the famous American brand Lunchables. It also sells pre-packaged food but features the YouTubers’ flagship products, such as Prime Hydration and Feastables chocolate, along with different types of snacks. 

DanTDM took to X yesterday to express his disappointment in KSI, Logan and MrBeast for launching the Lunchly brand. His post started with, “What happened to YouTubers, man? I can’t not say anything anymore.” The Minecraft YouTuber continued by stating that these YouTubers are just “selling stuff for the sake of making money” and asked how their fans would benefit from it. He concluded by saying, “This is selling crap to kids who don’t know better than to trust the people who are selling it to them. Do better.”

All three YouTubers have already responded to DanTDM’s post. The first to chime in was Logan Paul, who stated that they had spent their lives “creating content” and building their brands and now “want to build businesses.” Paul concluded that DanTDM didn’t say anything: “When Lunchables faces bans for allegedly containing LEAD, but when we create a better version, you’re upset? Then don’t eat it.”

The following response came from MrBeast, who stated, “Lunchables sells hundreds of millions of units to countless people,” they want to give them “a better for you alternative to it.” MrBeast goes on to compare the ingredients between Lunchables and Lunchly, stating the latter has 80% fewer calories, 60% less sugar, more electrolytes, real cheese compared to their “cheese product, higher-quality meat, etc. 

MrBeast added that he understands that eating “fresh chicken and broccoli is healthier,” but if someone is already eating a pre-made meal, then “giving them a higher quality version at roughly the same price is a net good, in my opinion, and why we launched Lunchly.”

The last response came from KSI, who posted images of DanTDM’s Tube Heroes and Youtooz collaborations with the caption “Looks like crap to me”. Fans in the comment section quickly pointed out that KSI also has a YouTooz collaboration, to which the British YouTuber replied, “I’m not the one complaining and crying on Twitter, though? You missed the point.” 

In other news, The Sims movie adaptation is officially in the works. Also, Red Dead Redemption PC metadata was spotted in the recent launcher update. What are your thoughts on the drama between these YouTubers? Let us know in the comments or our new community forum!


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