Nintendo Switch 2 Reveal Timeline Plan All But Confirms Our Corporate Greed Theory

by Pelican Press
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Nintendo Switch 2 Reveal Timeline Plan All But Confirms Our Corporate Greed Theory

The rumors surrounding Nintendo’s next console, likely to be called the Switch 2, have been building for months. Leaks suggest a host of exciting new features (better display and performance), fueling anticipation among fans, who are eager for a new handheld experience. But despite all the buzz, it seems that the company is in no rush to make an official announcement.

the image shows Legend of Zelda variant of Nintendo Switch
The recent earnings reports suggest that the sale of the original switch is still going strong. | Image Credit: Nintendo

In its latest earnings report, Nintendo revealed some details about its future plans, but nothing groundbreaking. President reiterated what he mentioned a few months ago: the new hardware will be unveiled within the current fiscal year, which means fans will have to wait months for any concrete information. This delay only confirms the greed theory that Nintendo is purposefully holding off on the Switch 2 reveal to maximize profits from the current console.

Nintendo Proved the Greed Theory with Its Latest Report

the image shows promotional picture for Nintendo Switch
With its recent earning report, the company just proved that it is playing for profit and not for innovation. | Image Credit: Nintendo

In its latest earnings report, President Shuntaro Furukawa confirmed that the company’s plans for new hardware are still on track, with a reveal expected before the end of the current fiscal year, which ends on March 31, 2025. While this might sound like progress, the vague schedule raises an uncomfortable truth: the company is clearly delaying the announcement for a very specific reason: profit.

The main factor driving this delay is that the original Switch is still selling very well, despite a slight slowdown in its sales. With over 146 million units sold worldwide, the Switch continues to be a golden cash cow for Nintendo. Even though the company has lowered its sales projections for the fiscal year, the console remains a major revenue driver.

By holding off on Switch 2 reveal, it wants to ensure that its current hardware continues to bring in profits. For example, if the company were to announce a successor in 2024, it could create uncertainty in the market, causing consumers to delay their Switch purchases in anticipation of the new console. This could hurt holiday sales, which is something Nintendo wants to avoid.

In short, Nintendo is playing the long game, maximizing the lifespan of the Switch while maintaining the hype for the next-generation console. From a business perspective, it’s a savvy move since no major risk is involved. But from a consumer’s point of view, it’s hard to deny that this strategy is driven by corporate greed, just as the theory predicted.

Fans Looking Forward to the Next Announcement

the image shows mario red variant of Nintendo Switch
Fans are excited about the new hardware but still waiting to learn more information about it officially. | Image Credit: Nintendo

Nintendo isn’t in any rush to unveil its next console. With current Switch sales slowing, but still profitable, there’s no need to change its strategy. By waiting until March 2025 (or possibly beyond), the company ensures that Switch 2 will have all the buzz it needs to launch successfully without cannibalizing current hardware sales too soon.

For consumers, this prolonged wait is a mix of excitement and frustration. It’s exciting for those eager to upgrade their aging Switch or try a new handheld experience. But it’s equally frustrating for those who are hesitant to buy into the current hardware, knowing that the newer, better version may be just around the corner.

As rumors and leaks about the Switch 2 continue to swirl around, fans are growing impatient, hoping that Nintendo will finally make an official announcement soon. The anticipation is starting to feel more like a waiting game than a celebration of the next great innovation in gaming.

In the end, while the Switch 2 reveal might be more strategic than fans initially had hoped for, it’s hard to ignore the fact that Nintendo is playing the greed game and it’s working.

Do you think the new console will be called Switch 2? Let us know in the comments below.



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