The evolving “Wild West” of political advertising
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.
#evolving #Wild #West #political #advertising
Since the Supreme Court’s Citizens United decision and the rise in social media, the ways in which politicians and campaign issues are advertised has exploded, with front groups and hidden funders reaching potential voters on their phones, targeted directly to somebody’s likes and dislikes. Correspondent David Pogue talks with media experts about why negative ads often win out over positive ones, even as people are down on negativity. He also talks with an independent voter in a battleground state – one of the most desirable targets of this election cycle.
Be the first to know
Get browser notifications for breaking news, live events, and exclusive reporting.
#evolving #Wild #West #political #advertising
To provide the best experiences, we and our partners use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us and our partners to process personal data such as browsing behavior or unique IDs on this site and show (non-) personalized ads. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Click below to consent to the above or make granular choices. Your choices will be applied to this site only. You can change your settings at any time, including withdrawing your consent, by using the toggles on the Cookie Policy, or by clicking on the manage consent button at the bottom of the screen.